SUSTAINABLE. ETHICAL. TRACEABLE.
The world's leading ethical wool brand
The ZQ Difference
It's wool done right. ZQ is a wool certification standard that stands for a better quality of life. For the animals, for our planet, our people, and you.
Are you in?
Go Beyond ZQ?
ZQRX takes a big picture view of the global challenges and solving them by accelerating small, collective, regenerative-driven actions.
The result: regenerative wool.
AS FEATURED IN
"There’s now a tool that growers and brands can turn to measure this impact easily, and then act on it."
WHAT OUR GROWERS SAY
“ZQ provides a really good framework for us to produce sustainable and ethical wool. It gives us confidence as farmers, and it gives our brand partners confidence as well.”
— Lucy Annan, Lindis Peaks station, New Zealand